AI catapults your company’s sales with marketing automation
AI catapults your company’s sales with marketing automation and hypersegmentation Automation transforms the role of marketing professionals Mass Personalization […]
marketing technology
marketing technology
The 2024 Nobel Prizes recognize pioneers in Artificial Intelligence
Today we congratulate Geoff Hinton and John Hopfield on being awarded the 2024 Nobel Prize in Physics . It is
marketing technology
AI key to boosting personalization strategies in digital marketing
Personalization has become the most sought-after goal in digital marketing, an approach that allows brands to create experiences tailored to
marketing technology
Tools that leverage AI to increase productivity
Generative artificial intelligence has marked a before and after in our society and has allowed the creation of tools that
Цифровой маркетинг
Что такое стратегический маркетинг?
Маркетинговая стратегия , в отличие от тактического маркетинга , относится к созданию, коммуникации и предоставлению стратегического плана для достижения определенной
marketing technology
Increase your sales by integrating CRM and email marketing
The key is to identify opportunities, optimize sales processes and adopt technological tools that allow you to reach more
marketing technology
Automating Demand Generation with AI in B2B Sales
Forrester has been emphasizing for years the importance of incorporating artificial intelligence into demand generation for B2B companies. This perspective is
marketing technology
Artificial Intelligence for lead qualification and prioritization in B2B sales
Artificial intelligence is transforming the business landscape by offering new capabilities and expanding business models. Beyond efficiency and productivity , it enables companies to
marketing technology
The impact of AI on the B2B sales cycle in the technology sector
While the essence of selling is about building relationships of trust and minimizing friction, generative AI makes it easier to
marketing technology
AI-Powered Email Marketing Campaign Automation in B2B
Are you struggling to attract new customers and increase B2B sales? There are multiple reasons that may be affecting your
marketing technology
Advanced Personalization in B2B salesthe role of
In a market where 84% of customers value being treated as individuals and 91% prefer brands that understand their interests,
Цифровой маркетинг
Как привлечь к ответственности ваше маркетинговое агентство: руководство от опытного владельца агентства
В динамичном мире цифрового ваше маркетинговое маркетинга отношения между компаниями и их маркетинговыми агентствами имеют решающее значение. Как человек, который управлял